Patron vs Refereum vs DATx
What problem does this service solve?
Patron is building a complete ecosystem for influence marketing, based on a native token that will be used to make payments to marketers. | Refereum's goal is to use blockchain to add transparency and efficiency to the affiliate marketing industry. | DATAx wants to improve the digital advertising ecosystem with a blockchain-based platform. |
Token Stats
Company Description
Patron is developing a blockchain-based marketplace for social media influencers. It will serve as a dedicated ecosystem, based on crypto payments, for brands, influencers, and their fans. Patron hopes that their decentralized network will create new opportunities for influence marketing. Users with significant social media followers will be paid with PAT tokens for marketing brands and sharing content. | Refereum is developing a blockchain-based affiliate referral ecosystem that is focused on gaming. Their goal is to develop a decentralized affiliate marketing platform that will be powered by the Ethereum-based RFR token, and will enable on-chain attribution for marketing engagements. Refereum places an emphasis on gaming, and their platform allows game developers to create incentivized quests that reward game players for completing in-game tasks. | DATx is cooperating with Avazu to develop a blockchain powered digital advertising platform with cross-chain capabilities. It will have a hybrid model of, centralized and decentralized data storage, that will give users more control of their personal information. DATx will encrypt their details, and use blockchain to improve privacy, transparency, and security for viewers, publishers, and advertisers. DATx will also use transparent machine learning algorithms, decentralized auditing, and incentives based on user attention, to help improve the inefficiencies that currently plague digital advertising. |