DATx vs DATA vs Ubex
What problem does this service solve?
DATAx wants to improve the digital advertising ecosystem with a blockchain-based platform. | DATA's authentication protocol will connect advertisers with mobile viewers whose information is validated. | Ubex wants to use blockchain technology, and neural networks, to improve online media buying. |
Token Stats
Company Description
DATx is cooperating with Avazu to develop a blockchain powered digital advertising platform with cross-chain capabilities. It will have a hybrid model of, centralized and decentralized data storage, that will give users more control of their personal information. DATx will encrypt their details, and use blockchain to improve privacy, transparency, and security for viewers, publishers, and advertisers. DATx will also use transparent machine learning algorithms, decentralized auditing, and incentives based on user attention, to help improve the inefficiencies that currently plague digital advertising. | DATA is developing a blockchain-based data authentication protocol for the mobile advertising industry. Users will receive Ethereum-based DTA tokens for contributing their mobile resources. The network will also connect advertisers with publishers. | Ubex is developing a decentralized ad exchange that will connect advertisers and publishers. The Ubex network will be powered by the native UBEX token. Advertisers will be able to bid for tokenized ad slots on a blockchain-based exchange; adding efficiency and transparency to the media buying process. |