Decent is developing a decentralized content distribution platform with a native blockchain. It will allow anyone to buy, sell, or share content without intermediaries. Decent runs on a Proof of Custody blockchain, that is powered by its native coin, Decent (DCT). DCT is used to view and publish content. Content creators can upload media and choose a price that users can pay to download. The file is then uploaded and encrypted to the network. Publishers (miners) host the content, and users can download it. Decent also has a reputation system that is designed to facilitate the distribution of relevant content to users.

BitTube is a cryptocurrency powered web browser extension that blocks ads and enables micropayments between users and publishers. BitTube has a Proof of Work consensus mechanism, and is powered by the TUBE coin. The AirTime monetization system rewards users with TUBE coins for spending time on websites.

TaTaTu is building a blockchain-based platform that will reward users for watching videos and will record all views on the blockchain in real-time. Their goal is to provide a platform that will be safer for brands and will share advertising revenue in a more equitable and transparent manner. TaTaTu will be able to validate the identity of users and certify that all video views are authentic.