About Tael

Tael, formerly known as Wabi, is a blockchain-based loyalty token for consumer products. They hope to enable a variety of token-based innovations for consumer loyalty programs that reward customers for making purchases, and encourage other actions. The platform is being developed by a company called Techrock, that plans on integrating Tael, into a consumer ecosystem that will also use blockchain to optimize logistics and supply chains in retail. The project's initial focus will be on Asian markets.