Refereum is developing a blockchain-based affiliate referral ecosystem that is focused on gaming. Their goal is to develop a decentralized affiliate marketing platform that will be powered by the Ethereum-based RFR token, and will enable on-chain attribution for marketing engagements. Refereum places an emphasis on gaming, and their platform allows game developers to create incentivized quests that reward game players for completing in-game tasks.

Ubex is developing a decentralized ad exchange that will connect advertisers and publishers. The Ubex network will be powered by the native UBEX token. Advertisers will be able to bid for tokenized ad slots on a blockchain-based exchange; adding efficiency and transparency to the media buying process.

Adshares is developing a blockchain-based platform for programmatic advertising. They're goal is to create a decentralized marketplace to connect publishers and advertisers. Their advertising platform is based on their own blockchain, which is called the Enterprise Service Chain. It has a dPoS consensus mechanism and is powered by the native ADS coin.