What problem does this service solve?

ConsenSys' goal is to create the infrastructure, applications, and practices that will enable greater adoption of blockchain.Bytecent allows merchants to create blockchain-based customer rewards programs that are more flexible and transparent.

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Company Description

ConsenSys is one of the most influential blockchain technology companies. They are working on a variety of projects to create the infrastructure and applications that will enable scalable adoption of blockchain-based systems. The company's efforts are focused on the Ethereum ecosystem, and include divisions working to advance technology development, establish industry standards, and provide consulting, marketing, and education services.

Bytecent is developing a decentralized rewards network powered by blockchain. Bytecent allows merchants to create customer loyalty programs that are cross-site and cross-platform compatible. Consumers are not restricted to using their rewards with just one merchant, and can redeem them anywhere Bytecent is accepted. In addition to secure transactions and portability, Bytecent never expire and there are no limitations on how many Bytecent you can accumulate or spend. BYC can be converted to Bitcoin, cash, and gift cards. Bytecent uses a variation of Proof-of-Work (PoW) for consensus that requires miners to manually attend to their computers and is called Proof-of-Miner (PoM). It's designed to prevent the use of advanced and autonomous mining hardware. Avanquest Software, a leading developer of consumer software, has implemented Bytecent for their rewards program.

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